The impact that Safaricom has had on Kenyans is beyond any impression that a teenager could ever have in a family.
At just 25 years, Safaricom stands tall among global corporate giants, shaping conversations around innovation, inclusion, and economic transformation.
As part of this effort, Safaricom was a key participant in Why the Future is Kenya, a campaign by Brand Kenya aimed at showcasing the country’s competitiveness, vibrancy, and investment potential.
Safaricom CEO Peter Ndegwa has always emphasized the company’s commitment to leveraging technology to drive economic growth.
The company has invested in sustainable solutions, such as a KSh 15 billion sustainability-linked loan secured in 2024, aimed at expanding renewable energy use across its network.
Beyond infrastructure, Safaricom’s investment in digital skills development continues to shape the next generation.
A strong foundation in health and education is crucial for securing the nation’s future, a principle that guided the late Bob Collymore’s leadership at Safaricom.
Recognizing that corporate success is tied to the well-being of society, Safaricom established the M-PESA Foundation Academy, which continues to support over 1,000 bright but economically disadvantaged students.
The academy offers the young scholars an opportunity to learn in a tech-oriented environment and their lives shaped in different spheres of life from entrepreneurship, to academics, thought-leadership, music and the arts.
One of Safaricom’s most transformative innovations is M-PESA, which has revolutionized financial inclusion.
The platform has expanded beyond domestic transactions, with initiatives like Lipa Na M-PESA, enabling small businesses to transition to cashless payments.
In recognition of the importance of SMEs in the economy, Safaricom embarked on a journey to digitise small and medium enterprises through Lipa na M-PESA
Safaricom has digitised millions of small enterprises in Kenya, enabling owners to track their payment records.
To power a future where women also play a central role in building the country, Safaricom initiated a Women in Technology programme to provide a platform where women can share a wider range of support initiatives and resources to advance their careers to the next level.
As Ley Cynthia Karuri-Kropac, a leader in the industry, has previously stated, Safaricom is committed to ensuring women have access to the resources needed to thrive in the digital space.
Through strategic investments, partnerships, and sustainability initiatives, the company remains at the forefront of powering Kenya’s future through technology.
